Privacy Policy
Last Updated: 13.06.2025
Betting.us (“we,” “us,” or the “Website”), operated by iGaming.com America Inc., a registered company (No. 0450374287) with its official address at 820 Bear Tavern Road, West Trenton, NJ 08628, respects your privacy and is committed to protecting it. This Privacy Policy (the “Policy”) explains how we collect, use, and safeguard data when you access the Website, which provides affiliate content related to sports betting in the United States. By accessing or using the Website, you agree to the practices described in the Policy. If you do not agree with our policies and practices, please discontinue using the Website.
Contents
What Information We Collect
At betting.us, we collect both personal and non-personal information. This includes data you provide directly and information gathered automatically through your use of the Website. We retain your personal information only for as long as necessary to fulfil the purposes outlined in this Privacy Policy unless law or regulatory obligation requires a longer retention period.
Information You Provide Directly
We may collect personal information that you voluntarily submit, including but not limited to:
- Your name and email address
- Your physical or billing address
- Your phone number
- Any information you include when contacting us (e.g., via forms, surveys, or emails)
- Information submitted in connection with inquiries, promotions, or user-related activities
You may choose not to provide this information, but doing so may limit your ability to use certain features of the Website.
Information Collected Automatically
When you access the Website, we and our third-party service providers may collect technical and usage information such as:
- IP address and browser type
- Device information and operating system
- Pages visited and actions taken on the Website
- Referring URLs and timestamps
- General location data (e.g., based on IP address)
- Cookies and similar technologies (see the “Cookies and Tracking” section for details)
This information helps us analyze trends, administer the Website, and improve performance and user experience.
How We Use Your Information
We use the information we collect from you for various business, legal, and operational purposes. These uses include, but are not limited to:
| To operate and improve the site | We use your information to administer, maintain, and secure the Website, diagnose technical issues, and monitor performance. We also use it to analyze usage trends and user behavior to improve functionality and content. |
| To communicate with you | We use your information to respond to your inquiries or support requests and send service-related notices, policy updates, or administrative messages. We also use it to provide information you have requested or that may be relevant to your use of the Website. |
| For affiliate marketing purposes | We use your information to track referrals and commissions where applicable, display relevant offers, promotions, or advertisements based on your interactions with the Website. We also use it to measure the performance of affiliate campaigns and optimize placements. |
| To ensure legal and regulatory compliance | We use your information to enforce our Terms of Use and other policies and comply with applicable laws and legal obligations. We also use it to detect, investigate, and prevent fraud, abuse, or other security issues. |
| For analytics and personalization | We use your information to perform data analysis to understand user preferences, customize content and recommendations, and evaluate the effectiveness of marketing initiatives. |
We may also use aggregated or anonymized data for internal reporting and external partnerships, provided it does not identify you as an individual.
How We Share Your Information
We take your privacy seriously and do not sell, rent, or market your personal information to third parties. However, we may share your information in limited and clearly defined circumstances, as outlined below.
Information Shared with Your Consent
We may share your personal information with third parties only if you have expressly provided consent for such disclosure. This may include cases where you participate in a promotion, request information, or opt in to marketing communications involving third-party offers.
Non-Personally Identifiable Data
We may share aggregated or anonymized information with third parties – such as advertisers or business partners – for statistical or analytical purposes. This data does not identify you personally and is used to understand general user behavior or trends on the Website.
Service Providers
We may engage trusted third-party vendors to perform services on our behalf, such as:
- Email newsletter management
- Website analytics and performance monitoring
- Affiliate tracking and reporting
- Hosting and IT support
These service providers are authorized to access your information only as needed to perform their duties and are contractually bound to safeguard your data.
Legal and Regulatory Disclosures
We may disclose personal information if required to:
- Comply with a legal obligation, subpoena, or governmental request
- Enforce our Terms of Use or protect our legal rights
- Assist in fraud prevention, cybersecurity, or to safeguard the integrity of the Website
- Facilitate a merger, acquisition, or sale of assets, in which case personal data may be transferred as part of the transaction
User Rights
As a user of Betting.us, you have certain rights regarding your personal information. You may request access to the data we hold about you, ask for corrections if it’s inaccurate, or request deletion of your information, subject to legal or operational retention requirements.
You also have the right to object to certain uses, such as direct marketing, or ask us to restrict how your data is processed. If you’ve given consent for specific uses of your information, you can withdraw it at any time. This does not affect prior lawful use.
To exercise any of these rights, please email us at info@betting.us. We may need to verify your identity before processing your request. We aim to respond within a reasonable period and will inform you if more time is needed. We do not discriminate against users for exercising their privacy rights.
Data Security
We take the security of your personal information seriously and have implemented reasonable technical and organizational measures to help protect it from unauthorized access, use, or disclosure. Any personal information you submit through the Website or via email is stored on secure servers and accessed only by authorized personnel with a legitimate need.
That said, transmitting data over the internet or storing it electronically always carries some risk and cannot be fully secured. Therefore, we are not liable for unauthorized access or data breaches beyond our control. If you believe your privacy has been compromised or if you observe any misuse of the Website, please contact us promptly at info@betting.us.
Cookies and Tracking
Betting.us uses cookies and similar tracking technologies to improve your browsing experience and site functionality and collect usage data. This is a common practice across the internet that helps us understand how users interact with the Website.
Cookies are small text files stored on your device that allow the Website to remember your actions and preferences over time. While cookies are not harmful (they are not viruses or spyware), you can manage or delete them through your browser settings at any time. Blocking cookies may impact your ability to use certain features of the Website.
We use the following types of cookies:
- Essential and security cookies: Necessary for basic site functions, user authentication, and protection against security threats. Disabling these may limit functionality.
- Analytics and performance cookies: Help us analyze traffic, understand user behavior, and improve our content and layout. These include tools such as Google Analytics.
- Functional cookies: Remember your preferences (e.g., language or region) and enhance usability.
- Third-party cookies: Some features, including those involving advertising or embedded services, may place cookies from external providers. These third parties may collect information about your activity across websites.
If you want to learn more about cookies, you can do it at www.allaboutcookies.org. If you want to opt out of analytics tracking, tools like Google Analytics Opt-out Browser Add-on are available.
Third-Party Links
The Website may contain links to third-party websites, including those of our affiliate partners, advertisers, or external content providers. These links are provided for your convenience and informational purposes only.
Please note that once you leave Betting.us by clicking on a third-party link, any information you provide is governed by the privacy policy and terms of that external site – not ours. We do not control, endorse, or take responsibility for the content, data practices, or security of any third-party websites.
This includes, but is not limited to, websites operated by online sportsbooks, social media platforms, or tracking tools. We advise you to read the privacy policies of any external sites you visit, as their data handling practices may differ from those described in this Privacy Policy.
Children’s Privacy
Betting.us does not knowingly collect or store personal information from individuals under the age of 18. This Website is intended only for users who are 18 years of age or older, as sports betting content and related services are not appropriate for minors.
By using the Website, you confirm that you are at least 18 years old. If we become aware that we have unintentionally received personal information from someone under 18, we will take steps to delete such data promptly. If you believe that a minor has provided us with information, please contact us at info@betting.us.
California Privacy Rights
Under California Civil Code § 1798.83 (the “Shine the Light” law), California residents may request information once per calendar year about personal information that we disclosed to third parties for their direct marketing purposes during the prior year. If applicable, such information would include a list of the categories of personal data shared, and the names and addresses of those third parties.
If you are a California resident under 18 and a registered user of this Website, you may also request the removal of content or information you have publicly posted. Please note that complete removal from the Internet may not be guaranteed and may not be required in all circumstances under the law.
To make a request under the “Shine the Light” or “Eraser” laws, please contact us by email at info@betting.us with “California Privacy Rights” in the subject line. Please include your full name, mailing address, and the nature of your request. We reserve the right to verify your identity prior to processing any request.
Changes to This Privacy Policy
This Privacy Policy is part of the Terms of Use for Betting.us. We reserve the right to update or modify this Policy at any time, in accordance with applicable laws. Any changes – whether material or minor – will be shared on this page and reflected in the “Last Updated” date at the top.
In the case of material changes that affect how we handle your personal information, we may also provide additional notice via email or prominently on the Website. Your continued use of the Website following any posted revisions constitutes your acceptance of those changes.
We suggest you review this Privacy Policy periodically to stay informed about how we collect, use, and protect your information.
Contact Information
If you have any questions or concerns regarding this Policy or how your personal information is handled, please feel free to contact us. You can do that at info@betting.us or by using the contact form available on the Website. We will respond to all privacy-related inquiries in a timely and appropriate manner.