Playup Achieves Iowa Market Access Online Betting

Playup Achieves Iowa Market Access Through Wild Rose Entertainment

By Blake Roberts Founder & Editor in Chief Updated: 30 October 2021

Blake Roberts Founder & Editor in Chief

Blake Roberts is the founder of Betting.US and is currently heading the creative team as Editor in Chief. Born and raised in Morgantown, West Virginia, Blake is a great sports fan, with football and basketball being his favorite. He’s our trusted voice for all betting-related matters.

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PlayUp is gearing up for a new iGaming launch. The firm is committed to supporting lawmakers better understand iGaming. PlayUp is committed to launching iGaming in all US jurisdictions.

As part of its dynamic extension in America, PlayUp gained access to iGaming in Iowa. The agreement follows PlayUp’s statement previous week that iGaming will enter the sports betting markets in Indiana and Iowa for New Jersey.

Subject to Iowa regulatory permission, the resurgence of the iGaming industry is key to expanding PlayUp’s different portfolio of products beyond its main sports gambling item.

If Iowa officials promote iGaming, PlayUp will be ready to expand its operational presence in the United States, where it is an authorized operator in Colorado and is hoping to receive permission in New Jersey soon.

Dr. Laila Mintas, CEO of PlayUp USA, said that they are mainly into everyday sports betting operators. They are happy with their roots and the fact that they are the leading DFS operator in Australia, and they receive many DFS awards. In addition, they also see a diversified product portfolio, which is the key to strength, and their long-lasting IGaming growth is at the heart of this diversification. She also added that they are actively gaining market access throughout the states that give or will provide this service later.

At the start of this year, Goldman Sachs bank predicted that the United States iGaming market would approach $ 39B by 2033.

The gaming market and consumer demands are always changing. We are proud to have a great partner like PlayUp in our corner to maximize our potential with iGaming should it come to Iowa,

– said Wild Rose Entertainment COO and president, Tom Timmons.

According to Dr. La Minta, the company will play a potential role in shaping laws and providing information to state lawmakers and regulators, if possible.

About PlayUp

PlayUp is a state-of-the-art technology and entertainment corporation that improves people’s lives with fun, reward, and responsibility for online gambling. The firm independently produces creative gambling technologies to enhance the brand and provide a superior user experience. The energy of PlayUp has concentrated on meeting the demands of passionate and loving clients who want to dive deeper into the games they play.

PlayUp brings together the world’s most popular online gambling products, including Daily Fantastic Sports (DFS), fixed odds racing (horses and dogs), esports, and fixed-odds sports gambling, which has the largest prize pool in the world.

The firm has licenses for online gambling in many jurisdictions and currently works in India, the United States, New Zealand, and Australia.

About Wild Rose Entertainment

Wild Rose is an Iowa-based betting firm that manages three resorts in Jefferson, Clinton, and Emmetsburg. Since starting its first resort in June 2006, Wild Rose has hosted over 15.5 M people in its three businesses with guests from 27 countries and 50 states. As a business, Wild Rose Entertainment company has generated over $ 49 million in revenue for community schemes and companies in Clinton Counties, Palo Alto, and Green, and $ 226 M in local and state taxes.